Designing the perfect closet for your customers takes more than just expert carpentry skills.
It involves careful consideration of your customers’ needs, preferences, and desires. Some customers might require additional storage space, while others want a shoe rack or a tie hanger. Whatever it is, you need to be able to provide the right accessories to meet their unique needs. But, why bother with the hassle of adding accessories to your projects? Simply put, it increases sales and bottom line profit. Keep reading to find out how.
Understand Your Customers’ Pain Points.
Accessories can help increase your sales by addressing the specific pain points of your customers. When you listen to your customers to find out their needs, these needs can lead to added accessories to your project. For example, a customer may complain about not having enough storage space. Instead of settling for just extra shelves, you can offer pull-out baskets, a Symphony wall organizer, or slide-out drawers to complement their existing shelves. By suggesting relevant, life-enhancing accessories, you are introducing more products that will increase a customer’s overall purchase price, thus boosting your sales and profit margins.